Chicago engine or ladder company?

[Guest]

I was reading an article about a fire in Chicago today and it had a pic showing the grill of I think an Engine Co.  The grill had the logo of Nehi Soda on it, if my guess is correct.

 

Does anyone know the story behind why they have it on the rig and which rig it is?  I love personalization of rig's just wish more big city departments allowed it and encouraged it.

 

The incident was @ Jeffery and 79th Street in the South Shore neighborhood.

 

Thanks,

 

Kris